Chatting with Nathaniel here at GY&K – here’s an interesting new way to window shop:
While reading today, we discovered Google is giving mobile users another way to use barcode scanner applications on their mobile devices. Now you can walk up to a business listed as a “favorite place” and scan a barcode in the window to get a direct link to the businesses mobile site, which may include reviews, coupons, and more information to help you make a decision on where to shop or eat. Google’s blog calls this “a whole new way to window shop.” They are launching this in 9,000 towns and cities.
Our question is, do people still window shop? Would this be something you would use to help you decide where to spend your money?
