As we wait to get our hands on the new Apple iPad, it’s interesting to see how some of the existing players in the tablet space are marketing themselves. 

Recently I came across a very cool magazine ad for the Amazon Kindle.  I was reading an article in Forbes that started on one page and actually ended on a Kindle.  Well, not a real Kindle but an ad for one.  This was really clever and I have to thank Sanjay Parekh for posting a picture of it here. 

It’s ironic that one of the most innovative magazine ads I’ve seen in a while promotes a device that many feel will eventually kill the traditional print platform.