posted by David, Griffin York & Krause Public Relations
One of the things I like about PR is that
it allows me to stay connected to my news roots by telling some great stories while working with both traditional and social media to help get these stories told. There’s a project that I’ve worked on for about two years now that I’m constantly telling friends, family and people in my office about, raving about what a great story it is. Then the other day someone said to me “well if it’s such a great story why not blog about it.” So here it is. What I’m so excited about is called the OPEN Prototype Initiative. The two groups that are leading OPI are the MIT Open Source Building Alliance and my client Bensonwood Homes of Walpole, NH. The over-arching goal of OPI (and it’s ambitious) is to improve the way ALL homes are built in America. Tedd Benson, founder of Bensonwood Homes and author of several books on home building, is a driving force behind OPI, working with Kent Larson at MIT, who is also an internationally known architect, lecturer and author. (more…)
